Post of the Week
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Core Web Vitals — everything you need to know
The rollout of Google's Page Experience update is in full swing, and Core Web Vitals now becomes a ranking factor.
Although the real impact on rankings is yet to be seen, optimizing your Core Web Vitals is always a good idea because it's likely to improve user experience and conversions.
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Tech
On-page optimization with Python for SEO
Another smash hit from Daniel Heredia! This time with a Python script to find terms occurrences to improve on-page optimisation.
Processes & Frameworks
Marketing Productivity: What It Is & How to Measure It
Kevin Indig talks about how we should look at marketing like engineering and 7 ways to increase marketing productivity. 🙌
(Probably) The Best Screaming Frog Settings for (Most) Site Audits
Max Peters has put together a superb guide on what he considers as the best Screaming Frog Settings for (most) site audits 👏 🐸
Tools
SEO Content Audit Template - A Data-Driven Approach
An awesome SEO content audit template in Sheets by Christina Brodzky 🔥
How to run time-based SEO tests using Python
Want to run SEO tests in Python using your Google Search Console data? This looks great from Matt Clarke!
Build a Chrome extension to automate a part of your routine - Antoine Eripret
Every wondered how to create a Chrome extension. Antoine shows you how he built an extension that displays search volume in Google Search Console.
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Index Checker [New Script]
Index Checker: Check the Google index status of your URLs 🚀
600 free checks per month. 🙌
Hi there 👋,
Last week I released a new script for keywordsinsheets.com; Index Checker.
Add a list of your URLs to my G sheets template and with a click of a button, you can check the index status of your URLs. 600 free requests per month 😊 Loved working on this one.
My Post of the Week is from Cyrus on the Moz blog with a great case study on how they migrated the Moz SEO Q&A (100k+ URLS) in just a couple of weeks! Yes weeks!
He explains how they went about the migration and the results they achieved. Super interesting!
Until next week!
Andrew Charlton