Post of the Week
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News
We have big news: Yoast SEO is coming to Shopify!
On the 18th January, the Yoast SEO app is coming to Shopify. Really looking forward to see how this will work!
Content
Hook, Line, and Sinker: A Model for Crafting Successful, Viral Content
Why does content go viral? Rand presents a new model he's stumbled upon that could explain why and help you develop your own awesome campaigns!
Outreach
Favorite link building related content this year [Twitter Thread]
This is an awesome thread from Debbie Chew on her favorite link building content this year. π₯
Case Study
100k monthly sessions in less than 6 months from launch...(Be the first to subscribe)
James Brockbank and team are launching a case study that describes how they launched a website and attracted 100k monthly sessions in less than 6 months. Amazing! Sign up now. π
Processes & Frameworks
The Goal Setting Guideβhow to set (& actually achieve) your goals for 2022 [Twitter Thread]
Not related to SEO but could help with your goal setting in 2022. I absolutely love this 5 step framework from Sahil Bloom - I hope you do too! π‘
My Products π‘
Forecasting For SEO (Video Course)
Join over 250+ SEOs who have used my course π
Everything Iβve learned, tried and tested about SEO forecasting. Including a FREE Google Sheets template to help you build your own forecasts.
Comment
Hi there π,
Happy New Year! Today I've surfaced into the SEOsphere for the first time since before Christmas. This isn't a large issue, but there's some great stuff - particularly on goal setting and predictions for 2022.
My Post of the Week is from Kevin Indig. In this article he evaluates his predictions for 2021 and shares his predictions for 2022. His ideas are super original and worth exploring. Here's one that I like..."The newsletter movement will grow..." πHe does say it'll lead to newsletter fatigue, but we'll ignore that π
I did also manage to write a bit of a retrospective thread on Keywords in Sheets. In 2021 I published 17 scripts & templates to over 10,000 SEOs. In this thread, I highlight all of the scripts and templates I've added with gif demos.
Good luck for 2022 π
Until next week
Andrew Charlton