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Hi there πŸ‘‹,

Google began to push out an update to its helpful content system last week with some new signals, while extending its reach globally across all languages. I do wonder if it was planned or reactive to the huge audience chatGPT has pulled in - and - what will now mean the proliferation of auto-generated content.

Speaking of AI, The TensorFlow team from Google, has made ML accessible in Google Sheets with their new Simple ML for Sheets add-on.

See how Cyrus used it to identify over/under-performing URLs using Google Search Console data, or checkout their tutorials. It looks ace!

Until next week!

Andrew Charlton

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