Post of the Week
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Tech
How to Audit Google Rendering
Mike Ginley recommends using tools like the Mobile Friendly Test, Google Search Console, Merkle's Fetch & Render Tool, and Onely's WWJD Tool to audit how search engines render web pages and identify any issues with content rendering. These tools allow users to compare how a web page appears in a browser to how it appears to a search engine.
Processes & Frameworks
What’s next for news SEO? 2023 predictions
Great article by Jessie and Shelby on what to expect in news SEO in 2023! They discuss three trends to watch out for: voice search, E-A-T, and Google Discover - and crowdsource other predictions. It looks like 2023 will be an exciting year for news SEO with an increasing focus on metrics and conversion. 🔮🔍📈
How to Choose an Enterprise SEO Tool
According to Patrick Stox, enterprise SEO tools are designed to meet the needs of larger companies, with features like support for multiple users and languages, high data limits, and easy access through APIs. He talks through some things you should watch out for, and, of course, why Ahrefs is the best choice.
AI For SEO: Can You Work Faster & Smarter?
Roger Montti looks at how AI for SEO is rapidly becoming more accessible to small businesses and is changing the practice of SEO. It can improve productivity by minimising repetitive tasks and assist with data analysis, content creation, and keyword research. Great insights from Roger! 🙌
Tools
AIPRM for SEO
Such a cool Chrome extension! The AIPRM for SEO extension adds a list of curated prompt templates for SEOs to ChatGPT 🙌
OpenAI Cookbook
Examples and guides for using the OpenAI API. Neat resource if you're experimenting with AI for SEO
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Hi there 👋,
Happy New Year to you all, hope you had a one!
The first issue of the year has a theme I think we're going to see a lot of in 2023 - AI. While I'm not sure it's quite ready to write long-form content, you should definitely be thinking of ways to leverage it in your day to day activities. It's now an important part of my toolset, and integral to how I automate some processes.
My Post of the Week is by Aleyda Solis who has put together 20 ways you can leverage ChatGPT in your SEO activities, from writing structured data to clustering keywords, sentiment analysis to rewording outreach emails to make them unique. All recommendations come with genuine examples of how she has used them in practice! Super stuff 😍
All the best for 2023 💪
Until next week!
Andrew Charlton