Content
The Importance of Diversity in the SEO Industry: An Interview with Areej AbuAli
Fantastic interview with Areej AbuAli on such an important topic. Areej discusses the issue of representation in the SEO industry and outlines 7 steps we can take to promote diversity in SEO. 👍
Is top of the funnel content under attack? How the SERP is set to change
This is a very interesting article from Mordy Oberstein on how Google is introducing filters in search results that could limit the impact of top of the funnel content. Check it out!
Tech
How to read a WebPageTest Waterfall View chart
Ever looked at a waterfall chart in confusion and despair? Well, today is your lucky today as Matt Hobbs walks you through them in detail!
Assessing Google's 'Core Web Vitals' on Shopify Themes
This is a great, practical guide from Hamlet Batista if you're in the market for a Shopify theme. He explores Lighthouse metrics for each theme and also included a detailed breakdown in a spreadsheet.
Tools
Export Search Console data without limits
If you don't want to invest in a data connector like Supermetrics to access unlimited rows from Search Console, this looks like the tool for you! By Lino Uruñuela
AI-Powered Image Optimization and Processing Platform
Super interested in seeing how this API works! Soon with Magento & Wordpress integrations.
Hey there!
When i looked back at the posts I curated last week, I knew this was going to be a very useful issue. Awesome resources and new tools from AI image compression to exporting up to 50,000 rows from search console for free!
My Post of the Week is one of the most impressive articles I've read in a while by Ross Simmonds. It's an incredibly detailed breakdown of how Canva acquired 4+ million backlinks and over 270 million visitors a year, and how you can replicate their tactics to drive results too! 🔥
I'm not sure if I'm going to consistently do this but here is an interesting Twitter thread I've read in the last week too:
"How I lowered the page load time of CNN.com from 18 seconds to 2.75 seconds with no development work".
And I've also been busy trying to do a thread of my own (although I've missed a few days). I've been sharing 1 SEO tip per day for 30 days - 2 more to go!
Andrew Charlton