Post of the Week
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How MAGO avoided facing legal action thanks to ContentKing
A bug on MAGO's site resulted in many page titles advertising prices at $0.00. But thanks to ContentKing's unique real-time nature, the team immediately received an alert and allowed them to resolve the issue before it became an SEO disaster.
Amy Leach, SEO Manager at MAGO: "If we didn't have ContentKing at the time of the page title changes, we could've seen legal action against false advertising."
Processes & Frameworks
Connecting Search Console to Data Studio
A Google guide to bring your Search Console data into Google Data Studio. Some great tips in here π
Doordashβs $41M / Month Landing Page Review (Video)
I love this video from Sam and Patrick. A super detailed analysis of Doordash's million dollar landing page. ππ
Why Investing in SEO (Without First Optimising Conversion) is a Poor Choice
Luke Carthy argues that you should invest in CRO before SEO. See why!
How to write a strong SEO hypothesis
Want to get into SEO testing? Well...you need a strong hypothesis first. Emily Potter shows you how!
Tools
The Performance Lab plugin has been released
Wordpress has introduced a performance plugin! What does the Beta include?
- WebP uploads
- Object Cache health check
- Audit enqueued assets
Introducing: Sitebulb Server
Wow. What a great product launch from Sitebulb - Sitebulb Server. From a desktop crawler to crawling massive websites concurrently on a dedicated server. π
My Products π‘
Forecasting For SEO (Video Course)
Join over 250+ SEOs who have used my course π
Everything Iβve learned, tried and tested about SEO forecasting. Including a FREE Google Sheets template to help you build your own forecasts.
Hi there π,
I know I've been going on about this for A LONG WHILE but I'm almost finished developing the Keywords in Sheets Google Sheets add-on. It's going to include four premium functions, and I'm so excited about it. You'll be able to get search volume, related keywords, competitor keywords, and search results directly in Sheets, in seconds.
I released a preview of what you'll be able to do with the search results function here. π‘
My Post of the Week is from Andy Chadwick. I'm so impressed with what he and Suganthan have built with Keyword Insights. His article shows you how you can use competitor keywords with Keyword Insights to built out a hub and spoke content strategy. Some great, personal examples too! ππ
Until next week!
Andrew Charlton